I have to say that one of Google’s unsung heroes within its rapidly shrinking portfolio of products (thanks to the cannibalistic personality of Google+) is undoubtedly Google Goggles – the completely genius image recognition service for mobile phones.
Launched just under two years ago, Google Goggles has gone from strength to strength and is available across multiple mobile platforms including iPhone and (obviously) Android handsets.
I have to say that I prefer using Goggles’ image recognition capabilities to secure further web info than having to rely on often gimmicky QR codes to …

Many years after I closed my agency Flux PR, I still used to receive the odd email now and again destined for another company which had a very similar name (and also happened to be a PR company).
Instead of ignoring the emails, I always made a point of forwarding them on or letting the sender know that they had made a mistake.
It’s all about serendipity, I guess. Which is why the following story is completely amazing:
In January 2007, Rachel P. Salazar and Ruben P. Salazar were living 9,000 miles apart and completely …

Did you know that last week was National Chocolate Week? NO?!!!*
*(neither did I…)
Last Friday I had the pleasure of attending a very special evening courtesy of @GBchefs at which I learnt how to make the most delicious chocolate truffles in the world!
Great British Chefs is a relatively new venture that celebrates and champions the best in home-grown chefs across the UK. These are chefs who cook in their restaurants on a regular basis and whose food is distinctive and cooked with love. As somebody who has a French wife, I have …

This video that I StumbledUpon via the wonderful @shinykatie really moved me. It takes me back to the days when I used to be a volunteer for The Samaritans. This story was unfortunately all too familiar.
Please take a few minutes to watch it. The poet who goes under the handle of ScroobiusPip delivers a message to YouTube from the heart.
If you cannot view the embedded video below, click here to visit it on YouTube.
 

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Hello everyone. My name is Rax… and I’m a Twitterholic. I’ve also had dependence issues with Facebook, YouTube, FourSquare and more recently G+. I don’t know where to turn to for answers (Quora, Yahoo Questions, AskJeeves…?).
Thanks to Rabbi Zechariah Wallerstein of Ohr Naava,* my cries/silent-pokes for help may well be answered this Sunday as the world prepares for Day to Disconnect: October 2nd, 2011.
According to the Day to Disconnect website:
On that day thousands of people will voluntarily unplug their gadgets for some time – an hour, two or even all day. …

Who knew that Facebook’s newest feature was originally conceived by the Mad Men of the 1960s?
In all seriousness the most compelling elements of Facebook’s Timeline are the ones that made Kodak’s Carousel popular. Reminiscing is a social activity. It always has been and now Facebook is bringing that activity online.
 
Don Draper Presents Facebook’s Timeline

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Currently in private beta, Visual.ly is a new tool that allows you to create and share infographics.
Going on the video below, Visual.ly sure seems like a compelling offering – particularly when you consider the lack of tools currently out there available to non-designers to create their own infographic data visualizations.

If you follow me on Twitter, you’ll know that I have am often impressed with some of the more creative Infographics that appear on my radar. I’m very much of the school of thought that says – produce a report and …

In 2010, Toronto agency  john st. took on its toughest challenge yet. Make Chelsea Bedano’s birthday party a success in an already cluttered birthday market. The results were astounding.

This is absolutely brilliant, a spoof agency of the year submission for Strategy magazine from Toronto agency John St.
Called ‘Pink Ponies: a case history’ it almost has you believing it all.
“In a crowded birthday market we didn’t didn’t just create a birthday party we created a birthday movement.”

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I’ve been a long time follower of David Meerman Scott, author of the brilliant The New Rules of Marketing and PR which I still remember reading for the first time a few years ago and the impact it has made on my outlook to the industry in which I work. Six months on the BusinessWeek bestseller list and published in 26 languages from Bulgarian to Vietnamese, New Rules, now in its second edition, is a modern business classic.
There have been a few new books written by the author since but for a real …

An informational motion graphics piece by Alex Trimpe looking at how the world’s obsession with Facebook is growing day by day.
To view the video on Alex’s Vimeo channel click here.

The World Is Obsessed With Facebook from Alex Trimpe on Vimeo.
alextrimpe.com

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