Cloud computing and social networking have been the two great innovations of Web 2.0. The world accepted the latter, no questions asked: everyone is Facebooking, Tweeting or Skyping these days. But cloud computing remains a mystery to many. Robert Whiteside, head of Google Enterprise, came up with this insight in a larger interview he gave to Real Business today:

“Look at how teenagers interact – on Facebook, Bebo or MySpace – all cloud environments. These teenagers will soon become employees, accustomed  to collaborating online and accessing their data from any mobile device at hand, not expecting to work in one location and from nine to five. Start preparing your business now.”

Never looked at it in that way before, but he’s got a point…

Robert Whiteside manages Google’s Enterprise business in the UK, Ireland and Benelux regions. Robert joined Google in 2005 to establish the business having previously worked in various technical, consulting and sales roles in Enterprise software companies and as a practitioner of IT within industry.

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