Matt Tee demands integrated comms at Hanover briefing – PR and Public Relations news – PR Week
Government's top communicator spells out way forward in era of budget cuts.
(tags: government communications budget)

Blog-To-Newsletter: Cheap Community and Advocacy Tools – really useful list…
Volunteer-run organizations often spend thousands of dollars on quarterly newsletters and direct mail solicitations. While the groups have the best of intentions, they often lack the in-house graphic designers and high-quality printers to actually produce these goods. Nevertheless, they almost always have blogs, websites and social media profiles for outreach purposes.
(tags: …

Social Media Accounts for 18% of Information Search Market
Nielsen released a new study that documents the extent of this shift and also captures an evolution in our online behavior as we augment traditional search engines with the search boxes within social networks. As such, Google is no longer the only hub for content discovery.
(tags: search analytics research socialmedia internet social socialnetworking stats)

UK journalists on Twitter Update by@stedavies
About a year ago Stephen Davies carried out a piece of research that looked at UK journalists using Twitter which was positively received from both …

The genius that is Gary P Hayes has built and coded the app below based on data culled from a range of social media sources & sites at the end of Sept 2009. Gary says that the design will be finessed and he will be adding extra functionality (such as week, month & year lookahead/backs plus dynamic data input).
The social web has exploded in the last year and below are some of the key data points that the ‘Gary’s Social Media Count’  is based on (many will be updated!).

20 hours …

HOW TO: Measure Social Media ROI
Last month, Mashable reported on a survey that found that 84% of social media programs don’t measure return on investment (ROI). The comments in that post indicated that a lot of individuals and businesses want to be able to measure the ROI of their social media strategies and campaigns, but they don’t know where to start.
(tags: socialmedia roi analytics metrics marketing social mashable howto)

How the internet is *totally* changing punctuation
(tags: language)

First-Time Mum Will Give Birth Live on Social Networking Site for Mums
MomsLikeMe.com, a leading local-moms …

10 of the Best Social Media Tools for Entrepreneurs
Whether your company is just starting out, just starting to turn a profit or already on the verge of an acquisition, as an entrepreneur you’ll be constantly evaluating the tools that will help get your business to the next stage.
(tags: socialmedia tools media entrepreneurs marketing web2.0 social business twitter)

Teens Adopting Twitter | Brian Solis – PR 2.0
The tides are turning and we’re paying attention.
(tags: twitter statistics demographics youth)

Today marks 'least productive' day of year apparently. Would investigate but can't be arsed…

Consumers relying …

What’s all the fuss about?
Google Social Search is an experimental feature currently found in Labs that helps you find relevant public web content from people in your social circle, when you’re signed in to your Google Account. For example, search for ‘mobile phone’, and handset reviews by your friends and other contacts may appear more prominently in your results.
From what I gather, Social Search has only just gone live after months of rumours and speculation. There are plenty of situations where this feature could come in handy – particularly if …

My girlfriend received the following email this evening from Guardian Jobs. The self confessed ‘market leader in recruitment across quality press for almost 20 years’ seems to have suffered a breach in security from an unknown hacker.

For the latest details on the breach you can click here.

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Social media: the best and worst of 2009
Social media growth continued to accelerate this year, with more brands integrating social channels into their marketing campaigns. There are some amazing examples of truly innovative, forward-thinking brands that have effectively used social media to connect with their customers, build engagement and create buzz.
(tags: econsultancy socialmedia)

The Science of Retweets on Twitter
(tags: retweet twitter)

Internet: the early years.. Remember dial-up? Text only? Mosaic?
Early adopters and web entrepreneurs on their first experiences of the net
(tags: guardian internet history)

Ivy Bean: the oldest tweeter in town
She may be …

Embracing social media boosts traffic on news sites
The BBC and other websites can learn lessons from Huffington Post's success in linking with Facebook
(tags: socialmedia media news newspaper trust brand facebookconnect huffington)

Google Sidewiki could damage corporate brand reputations
New social media technology will cause major headaches for PR professionals.
(tags: google sidewiki)

Get Granny to Google: How the Internet Helps Older Brains
A group of UCLA researchers has determined that for middle-aged and older folks, using the Internet, particularly search, causes enhanced neural stimulation leading to better reasoning and decision-making.
(tags: google age elderly brain study)

29 …

Where news comes from in an online world?
Are newspapers really the primary source of news? Nikki Usher, a journalism doctoral student in California, disputes the prevailing view that papers remain "the largest originating, gathering source" of news (as Tom Rosenstiel, among others, maintains).
(tags: journalism newspaper online news newspapers)

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