Over a year ago, Chris Anderson, Editor of Wired magazine wrote a feature on why “free” is the future of business. He stated that “The rise of “freeconomics” is being driven by the underlying technologies that power the Web. Just as Moore’s law dictates that a unit of processing power halves in price every 18 months, the price of bandwidth and storage is dropping even faster. Which is to say, the trend lines that determine the cost of doing business online all point the same way: to zero”

It’s better to engage with 100 followers than to be ignored by 5,000.

The latest Edelman Trust Barometer reveals some interesting, if expected, insights into levels of trust. You can see all the figures (and Twitter comments) on the Edelman site, but Stuart Bruce just wanted to highlight some of the UK figures of particular interest